Inês Fressynet

Market Research

Consultant

Cultural Insights Trend Forecasting Consumer Behaviour Analysis, Strategy & Storytelling

I’m an independent qualitative market research consultant, specialised in cultural intelligence, trend forecasting, consumer behaviour and storytelling. I research and analyse cultural shifts and interpret them, factoring in the social context, to understand the reasons behind changing consumer behaviour. My work helps brands and organisations solve business challenges and make more future-proof, culture-connected, decisions.


Expertise & Services

Qualitative Market Research

Consumer Trends Forecasting

Content Marketing, Storytelling & Copywriting


Clients & Partnerships

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